Brand Strategy seemed to be the hot topic on everyone’s lips not so long ago. I’m not sure if the bulk of the heat has dropped out of the market and popularity is waning or whether I’ve just been able to tune the clutter out.
Anyhow. I figured it was safe to dip my toe back [...]

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Do a quick, little experiment with me. Think of your favorite big brand — could be Amazon or Virgin or Coke. Now go all the way back in history to the start of those brands.
My point is that all brands start small. The ones that get really big — like billion dollar big — did [...]

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As an entrepreneur, you’ve got a lot to think about. Finances. Satisfying customers. Competition. Economic downturns. Marketing. It’s hard to wear so many hats and keep everything straight. And the decisions! What strategic direction should we take? Our customer asked us to do this for them, but I’m not sure we should? We are growing [...]

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A new year; a new business. If that goal is on your list of 2012 resolutions, then listen up. Whether your next business venture is a cupcake shop, mobile app, or IT consulting firm, you won’t be very successful without a name for yourself. Sometimes deciding on a name is as simple as using your [...]

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Intuit: Small business adds 50000 jobs in January
Small businesses added 50000 new jobs in January but paid employees slightly less and gave them fewer hours, according to Intuit Inc.’s monthly small business employment index.
MarketWatch
Obama wants small business tax, investment breaks
The legislative package, which will be part of Obama’s 2013 budget proposal later this month, also [...]

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Small Business Today: Taking time to celebrate wins motivates everyone
As small business owners and managers, we have difficult jobs. The pressures to make more sales, bring in more customers and bring higher profits with fewer resources can sometimes be overwhelming.
DesMoinesRegister.com
What Makes A Good Website?
Now what constitutes “good” is very subjective, we all have different tastes. [...]

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Small business owners should be aware of ‘lender fatigue’
Earlier this month, it was reported that Bank of America capped credit lines and restructured repayment plans for an undisclosed number of its small business customers.
MiamiHerald.com
30 Ways to Make Your Business Stand Out From The Crowd
Let’s face it, starting a business can be very easy, but staying [...]

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